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Preliminary Data Suggest That Trump’s 2024 Success Was Driven by an Increase in Latino Support 

Credit: Gage Skidmore

Donald Trump’s ability to capture significant Latino support in the 2024 presidential election played a decisive role in his victory. Latino voters, a demographic traditionally loyal to Democrats, showed substantial shifts in states like Florida and Texas, tipping the scales in favor of the former president.  

The Latino Vote and Donald Trump

According to Axios, Trump received over 54 percent of the vote in Miami-Dade County, a majority Latino area where Hillary Clinton and Joe Biden previously held comfortable leads. This shift in Miami-Dade showcases broader changes among Latino voters who found resonance in Trump’s conservative platforms. 

In Hidalgo County, where Latino voters once solidly backed Democrats, Trump and Vice President Harris were nearly tied. In Cameron County, another Democratic stronghold, Trump led with 52 percent of the vote — a shift from Biden’s 56 percent victory here in 2020. 

This goes beyond just Texas and Florida. In California’s Central Valley, a region historically associated with the farmworker rights movement led by César Chávez, Trump also made gains. Fresno County, which Biden carried by 8 points in 2020, leaned toward Trump, further demonstrating the shifting political landscape among Latino voters. Axios reported that many Latino voters felt overlooked by Democrats and had begun to gravitate toward Republican messaging that spoke to family values, faith, and a desire for economic stability. 

These results highlight the realignment of the Latino vote. While most Latinos still lean Democratic, the narrowing gap between parties reveals a Republican inroad that could reshape U.S. elections for years to come.  

Exit polls indicated that Trump secured approximately 45 percent of the Latino vote, marking one of the highest levels of Latino support for a Republican presidential candidate in recent history. This election, in many ways, marks the beginning of a significant ideological shift within the Latino electorate, one that could influence both major parties’ strategies in upcoming elections. 

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