Partnership Summary

Partnership BELatina TV

PRODUCTION AND BROADCAST

  • Half hour episode
  • Airing nationally, 1 time on Lifetime and 1 time on FYI, weekdays at 7:30/8:00 am ET/PT.
  • Airing 100 times in syndication on 100+ local and regional broadcast stations across the country.
  • Available to watch on STIRR, the digital channel for our OTT network.
  • :30-:60 second digital short for pre and post promotion of segment.
  • 3 – 5 minute feature segment including open and close.
  • Partner will provide input, review and approval of scripting outlines for technical, legal and regulatory accuracy.

SOCIAL/DIGITAL DISTRIBUTION AND ACTIVATION

  • Targeted distribution and activation of featured content across social/digital/PR channels and tactics using organic, owned, earned and paid media
  • :30 second tune-in teaser for pre and post promotion of segment.
  • Partner synopsis and episode video posted on the www.belatina.com, along with logo and CTA linking back to partner site.
  • Estimated to garner 150-175K+ video views, on average based on past content activations.

LICENSING RIGHTS

  • Licensing rights to repurpose segment, tune-in teaser and digital short.
  • Use of ‘Airing on’ BELatina and Lifetime and FYI logos.