YouTube has become a reality show network for the beauty community. After gaining an abysmal popularity, some beauty influencers have not only served looks; they have also given us a feast of pure drama. Between racist comments, betrayals, private label with questionable quality standards, plagiarism, and video apologies that should receive a rank in Rotten Tomatoes, all these makeup artists have been making headlines for their scandalous moves.
One of the most talked-about scandals to date is the feud between James Charles and Tati Westbrook. Both makeup stars took their very mediatic drama to all social platforms. Although both issued apologies, we were all surprised by the revealing statements made by Westbrook that almost cost the career to James Charles. According to Tati Westbrook, in a now deleted 43-minute long video titled “BYE SISTER …,” the 20-year-old and first male ambassador for CoverGirl had being “using…fame, power and money to play with people’s emotions,” and accused him of “manipulating people’s sexuality.” CNN reported that the scandal had such a negative impact for James Charles that the YouTube makeup star set a record for losing over one million subscribers in less than 24 hours — ouch!
Unfortunately, this is not the first time Charles has been linked to a scandal; in 2017, he issued an apology after tweeting an insensitive joke about Africa and Ebola. “I am extremely sorry for what I said. There are no excuses. No one owes me forgiveness, but I’ve learned a lot from the experience. I hope that the people who might look up to me will be able to learn from my mistakes and not repeat them,” wrote the New York native.
Another beauty junkie who jumped into the offensive wagon was Laura Lee, the makeup artist and founder of Laura Lee Los Angeles, found herself in the middle of a hurricane when fans uncovered outrageous tweets from 2012 in which Lee made fun of Chinese people, used the N word and advised black people to pull up their pants when running from the police.
Just like Lee and Charles, king of drama and controversies Jeffree Star discussed his own racist tweets and admitted to have “anger problems.” In June 2017, the beauty guru released a 15-minute video addressing his behavior. “In these videos I say some really disgusting, vile, nasty and embarrassing things, and you know what’s fucked up? The past can never be erased. It is always going to be there and my past has been recorded, it’s been videoed, it has been exploited all over the Internet and those videos were 12 years ago,” said Star. “I look at them and it just makes me sick to my stomach because I don’t know who that person was.”
He also added that during that time he wasn’t in his best state of mind. “The person that said those horrible, vile things. That person was depressed, that person was just angry at the world, that person felt like they were not accepted, that person was seeking attention.” Even though Jeffree Star has tried to stay out of the way when some scandal takes over the world of beauty or entertainment, it seems to be impossible for Star not to make any kind of comment.
Making racist comments seems to be a common thing in this community. Beauty influencers Nikita Dragun and Gabriel Zamora also made headlines when fans unearthed old tweets with derogatory language. Blaming their actions on being young and irresponsible, the pair issued lengthy apologies stating that “There’s no excuse for me to use it, but I can say that no one had ever explained the use of that word until that day to me,” Zamora tweeted. “I honestly thought because my friend was black that I could use it with him. I playfully responded to my friend thinking it wasn’t serious in the comments. I then had a conversation with my friends about it and was educated on the fact that it’s not a word for me and why and I respect it. Just know that I’ve never used that word in a negative way, and never will.”
Nikita followed Zamora’s steps by writing: “I apologize and feel disappointed in myself,” Dragun said. “I know I’m better than those old tweets from when I was 15. I hope you can see I am literally a changed person, growing and changing everyday to be a good role model for my loving followers.”
Like Nikita fans and consumers around the world are disappointed, but this time with Jaclyn Hill. The businesswoman stars in one of the most recent scandals in the beauty industry. After posting a video on YouTube titled Introducing Jaclyn Cosmetics!, and launching her line officially, complaints bundled the makeup mogul with complaints. According to many buyers of Hill’s collection, their lipsticks arrived broken, melted, covered with hair, and black dots. One Twitter user shared a picture of the lipstick she recently purchased, covered in what seems to be a white fuzz. “These are the lipsticks that I just received“ wrote the woman. “There is a black hair in one and many white fibers,” she explained. Insider reported that some clients received their lipsticks replacement but allegedly those seem to have the same problem.
After being accused of selling expired makeup and makeup with a low-quality standards, Hill issued a statement on her website acknowledging that in fact, a non-specify quantity of lipsticks didn’t meet the expectations. “Despite testing and quality checks, a small quantity of the lipsticks purchased from our launch collection did not meet these standards. We thank all of those who brought this to our attention and want to assure everyone that our products are safe,” reads the communication.
It is good to emphasize that although many of these stars have taken terrible deeds, all have publicly apologized and have claimed to be repentant. We all deserve a second chance. Let us know what you think of all these scandals in our Instagram account and Facebook page.