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Bad Bunny’s Super Bowl Performance Broke the Record After All

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Doubt surfaced when early ratings placed Benito Antonio Martínez Ocasio fourth among the most watched halftime performers in Super Bowl history, a statistic that...

Bad Bunny’s Halftime Performance Drives Record Latino Super Bowl Viewership on...

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Bad Bunny did not need Nielsen headlines to confirm what Latino audiences already knew on Super Bowl Sunday. While some commentators rushed to frame...

Bad Bunny Dominates Spotify After Super Bowl Halftime Performance

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Bad Bunny walked onto the Super Bowl halftime stage with momentum already behind him, and within minutes, that momentum moved straight into people’s phones...

Why Bad Bunny’s Halftime Show With a Ricky Martin Moment Hit...

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Super Bowl 60 brought the Seattle Seahawks and the New England Patriots to the field, yet for many Latinos across the United States and...

Maremoto, a Community-Driven Advocacy Group, Builds a Latino Business Directory Ahead...

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Super Bowl Sunday has always been about more than football, even when the commercials are louder than the commentators and the halftime show carries...

As Bad Bunny Heads to the Super Bowl, Here’s a Reminder...

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Bad Bunny will headline the Super Bowl halftime show on February 8 in Santa Clara, a booking that places one of Puerto Rico’s most...

Sources Tell TMZ Bad Bunny Will Not Wear a Dress at...

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Bad Bunny will perform at the Super Bowl halftime show in Santa Clara on February 8, and despite online rumors claiming he planned to...

Angélica Vale Said Latinos Can’t Afford the Super Bowl but Ignored...

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Angélica Vale began her morning show in her familiar rhythm, speaking with warmth and humor as she often does on La Vale Show for...

Latinas in Sports Journalism Gain Ground as Nicole Fernandez Covers Super...

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Latinas have long existed in the margins of sports media. The industry has dictated their roles, limited their access, and kept the most coveted...

Aubrey Plaza and Bad Bunny Prove Latinos Aren’t Just Guests in...

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Aubrey Plaza and Michael Shannon may be battling for the title of the saltiest personality, but in Ritz’s first-ever Super Bowl commercial, the true...

Guatemalan Actor Arturo Castro Makes the Latino Community Proud During His...

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Abuelas, mamás, and so many members of Latino families tuned in for the Super Bowl this year. Probably more so than before as there...

Spotlighting Latinos at the Super Bowl: J Balvin Appears on a...

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J Balvin and Verizon stole the show during Univision’s broadcast of Super Bowl LVIII, highlighting Verizon’s commitment to the Latino community. The commercial, which...