Sephora has pledged to donate a staggering 100 percent of the sales from Rare Beauty by Selena Gomez to the Rare Impact Fund. This pledge, made in honor of World Mental Health Day, is a monumental step toward raising awareness and funds for mental health initiatives.
Rare Beauty, the brainchild of the Mexican American multi-hyphenated artist, has been making waves in the beauty industry since its inception. Meanwhile, Gomez, a vocal advocate for mental health awareness, has been at the forefront of initiatives aimed at erasing the stigma associated with mental health conditions. From her documentary “My Mind & Me” to using her social media to speak about her personal mental health struggles, this is something that is important to the Latina star.
Now, her collaboration with Sephora takes this advocacy to a whole new level. By channeling the revenue from Rare Beauty sales into the Rare Impact Fund, which is committed to providing mental health services to underserved communities, they are ensuring tangible support reaches those who need it the most.
“I created the Rare Impact Fund with the goal of increasing access to mental health services and education for young people, which is something I wish I had when I was younger,” said Selena Gomez, Founder and Creator of Rare Beauty and the Rare Impact Fund in an official statement.
Rare Beauty Stays True to Its Mission
This move is one that can be appreciated by the Latino community as Selena is a Latina herself. By her using her platform for mental health advocacy, she is joining the active movement to destigmatize mental health illnesses within the Latino community.
Also, according to Teen Vogue, this initiative will resonate a lot with young individuals, especially Gen Z. After all, the younger generation is deeply impacted by mental health challenges. In fact, Rare Beauty’s products are some of the most sought-after within the Gen Z demographic. Gomez and her team know what they’re doing considering how much impact this demographic will have on the economy in the near future.
This collaboration isn’t just about makeup; it’s about empowering individuals to embrace their uniqueness, regardless of mental health challenges they might face. By making a statement that beauty is not skin deep but rooted in compassion and empathy, Sephora and Selena Gomez are inspiring a new narrative in the beauty industry.
So, as you explore the aisles of Sephora or browse through their online store, remember that your choice of Rare Beauty products isn’t just enhancing your beauty; it’s contributing to a global movement that’s reshaping the conversation around mental health. It’s a small step for you but a giant leap for the countless people who will benefit from the support and resources made available through the Rare Impact Fund.
By channeling the influence of beauty products to support mental health, these powerhouses are catalyzing a movement that’s both empowering and transformative.For Image credit or remove please email for immediate removal - email@example.com